The brief
Anina loves making jewellery, yoga and nature. She wanted an online shop for her handmade jewellery that reflects her personal brand and values.

Visual identity
Tars.studio created the visual identity. Together we chose a type hierarchy and font family that express the brand and stay readable, and a bright primary colour.

The shop
Photos of Anina’s work lead the layout. Visitors can browse her collections, buy and get in touch with her.



Easy to run
Templates keep the design intact when content changes, and Anina got resources and training to run and grow the shop herself.



