The brief
Naturbike is a Barcelona destination management company (DMC) running cycling, hiking and food tours. They asked me to redesign their website. Tars.studio did the branding.
Process
We started with meetings to understand Naturbike’s needs and goals, then a strategy workshop to shape a visual identity that fits the brand. Wireframes, content mapping and templates followed.
On the technical side I moved the site to a new host to improve performance and translated it into German, English and Spanish.
Trips you can filter
Every trip is listed by country and activity type, with filters to find the right one.
A template for every trip
Each trip has its own page with a map and a day-by-day itinerary.
Built to grow
Calls to action across the site invite business clients to book a call. The site is optimised for search and fully responsive, and the team got resources and training to manage and grow it themselves.
