Anina has a passion for making jewelry, yoga, and nature. When she reached out to me, she had a dream of creating an online platform where she could share her personal project of handcrafted jewelry with people around the world. Her goal was to create an e-commerce website that would serve as a home for her project, reflecting her personal brand and values.
We started the project by conducting research and developing a visual identity that would capture Anina’s passion for creativity, tranquility, and professionalism. The entire visual identity was created by Tars.studio. We worked together to create a typography hierarchy and a font family that would express her brand’s essence while ensuring legibility and coherence across the site. We also selected a primary color that would give the site a vibrant and energetic look.
The layout and design of the website provide a welcoming and engaging user experience. We used images that showcased Anina’s jewelry craftsmanship and her warm and enthusiastic personality. We also implemented an e-commerce system that allowed users to browse her jewelry collections, make purchases, and interact with her through the site.
The final website reflects Anina’s passion for jewelry making, well-being, and growth. It has been well-received by her clients and has helped her to grow her business and reach more people with her message of empowerment and transformation. It was a pleasure to work with Anina on this project and to contribute to the success of her inspiring personal project.
